Best KPIs/Metrics for Content Marketing

Learn which KPIs should be used to measure content marketing success at B2B Content Marketing Virtual Summit

Speaker – Kyle Hamar

Kyle Hamar is an expert marketer in both B2B and B2C markets. He is a co-founder of WinningOnShopify.com, where he teaches how to run E-Commerce sites on Shopify. In addition, he is also the Director of Marketing at MedX.

Best KPIs for Content Marketing:

Kyle compares both B2B and B2C worlds for content marketing metrics. In addition, he also provides in-depth insights on what kinds of content would work for various stages of the buyer journey.

Get the answers for:

  • What are the KPIs for content marketing?
  • What are some good tools to measure content marketing performance?
  • How to interpret the results and make decisions on next steps?

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