Watch Maria Dykstra’s interview and learn about her content marketing related research experiences and trade secrets at Qwardo’s B2B Content Marketing Virtual Summit.
“When I think about researchers, three things you need to do. Trust your gut…quantitative thought…qualitative thought.”
Maria Dykstra, a super content marketer, and strategist is also an author and regularly featured writer/speaker in various publications including The Huffington Post and Entrepreneur. She co-founded TreDigital, a content marketing agency, focused on influencer thought leadership.
Maria discusses why research is considered the least sexy thing to be done by marketers and yet why it is one of the most important things to do for positive content marketing outcomes.
Know more about Qwardo’s B2B Content Marketing Virtual Summit.